universal music publishing china inks global deal with cheerful music -即嗨体育app下载
universal music publishing china has announced the signing of cheerful music to an exclusive worldwide publishing deal of its viral hits.
ump china is a division of universal music publishing group, cheerful music is a leading publisher of hit songs in china. its major hits include "yi xiao jiang hu" (better known as "subject three") and "xiao cheng xia tian" (summer in a small town) which have claimed the top spots on china's leading streaming services.
founded in 2019 with its roots in shenzhen, guangdong province, cheerful music boasts a diverse lineup of chinese songwriters and artists.
the song "subject three" has inspired 15 million user-generated clips on douyin, the chinese version of tiktok, and sparked a global fascination with chinese pop culture.
under the new agreement with ump china, cheerful music hopes to connect with a diverse global audience and expand the international influence of its artists and their work.
universal music publishing china inks global deal with cheerful music.
